Freedom of the press has always been the backbone of democracy, and historically serves the fourth estate — a citizen’s tool against tyranny. Globally, media have developed to serve a similar role, from the corruption reporting through cell phone technology in Kenya, to the explosion of social media in the Arab Spring. The discussion around aid and development often revolves around issues of health, economics, and education but some are wondering if media aid should be priority, and what will it take to get funders on board?